NewzOfficials and industry experts in Iran are exploring the development of child tourism as a new value chain within the country's travel sector. Rather than treating family travel as a mere niche market, the proposed approach focuses on placing the specific needs, interests, and participation of children at the center of travel design.
Proponents of the initiative argue that this framework can help diversify tourism services and generate new products tailored to younger demographics. Additionally, the strategy is intended to encourage families to spend more time engaging in travel activities across the country.
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