NewzFormer Red Bull Racing CEO and team principal Christian Horner has proposed a new initiative to increase fan engagement in Formula 1. Horner suggests that the sport should provide fans with virtual access to team pit walls, allowing them to listen to live strategy discussions during races.
Horner, who has spent the last 15 months observing Grands Prix as a fan following his departure from Red Bull, believes this level of transparency would offer a unique perspective on the decision-making processes that occur throughout a race. The proposal aims to bridge the gap between team operations and the viewing experience for the sport's audience.
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