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Disney’s live-action Moana fails to make a splash at box office with underwhelming opening

Business 2 sources 2 countries 🔦 Under-reported 9m ago

Disney's live-action remake of Moana has underperformed at the box office during its opening weekend, earning approximately $43 million in North America. The film currently holds the number one position at the North American box office but fell significantly short of studio expectations, bringing in roughly 30 percent less than Disney had anticipated for the opening frame.

Globally, the film has collected $95 million against a production budget of $250 million. These figures represent a notable setback for the major studio release and raise questions about the commercial viability of Disney's live-action remake strategy, which has been a significant part of the company's recent film slate.

The underwhelming performance comes as Disney continues to invest heavily in converting its animated classics into live-action films. The Moana remake's opening weekend results suggest that audiences may be showing less enthusiasm for this format than the studio had projected, casting doubt on whether the live-action formula will continue to deliver the returns Disney has historically achieved with its animated properties.

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Read the full story at the source The Guardian World · GB

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