Gadi Eisenkot campaigns on Moroccan roots in challenge to Netanyahu

As Israel prepares for elections, political figure Gadi Eisenkot is campaigning in Likud strongholds such as Sderot by actively leveraging his Moroccan heritage to challenge Prime Minister Benjamin Netanyahu.

The campaign strategy intersects with a broader context where historical societal divides, identity politics, and the trauma of the October 7 events are actively reshaping political loyalties and challenging traditional voting patterns in these historically loyal areas.