Greek households spent a total of €25.7 billion on food products according to a new report from the Research Institute of Retail Consumer Goods (IELKA). The data, released in anticipation of World Food Day on October 16, highlights a significant shift in consumer shopping habits and dietary choices across the country.
This trend is primarily driven by mounting financial pressure on family budgets, specifically due to rising housing costs and other essential household expenses. The analysis indicates that these economic constraints are forcing a fundamental change in how Greek consumers allocate their income toward food consumption.
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