ABC has announced that its drama series "High Potential," starring Kaitlin Olson, will air immediately following Super Bowl LXI on Sunday, February 14, 2027. The network plans to utilize the high-visibility post-Super Bowl broadcast slot to promote the show across both traditional television on ABC and the streaming platform Disney+.
The strategic programming decision, revealed by the network on Monday, is part of a broader Disney initiative to leverage the massive audience generated by the championship game to boost viewership for its television slate.
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