Hubtel leadership visits Amazon global headquarters to advance AI and data strategy

Ghanaian digital commerce company Hubtel is deepening its collaboration with Amazon Web Services (AWS) as it explores new opportunities in artificial intelligence, data management, cybersecurity and resilient digital payments infrastructure. The company’s full Board of Directors and executive leadership team spent two days at the AWS Executive Briefing Center in Seattle, United States, engaging specialists on emerging technologies and strategies shaping the future of financial services. The visit, held on July 9 and 10, 2026, was led by Hubtel Board Chairperson Patience Akyianu and included Chief Executive Officer Alex Bram, General Manager Ernest Apenteng, members of the board and heads of departments.

Hubtel said the engagement reflects its ambition to move its relationship with AWS beyond cloud infrastructure support into a deeper collaboration focused on building data and artificial intelligence capabilities. The company believes these technologies will improve the speed, security and reliability of digital payments and commerce services for businesses and consumers across Ghana. Speaking about the visit, Mr Bram said the engagement aligns with Hubtel’s strategy of developing technology capabilities that meet global standards.

“We’re not just running payments infrastructure; we’re building the data and AI capability that will let Ghanaian businesses compete on the best available standards,” he said. He added that the collaboration would give Hubtel access to global expertise in data, security and technology modernisation, which could be applied to Ghana’s growing digital economy. The two-day programme covered areas including AI strategy, machine learning, generative AI, data governance, enterprise resilience and cybersecurity.

AWS specialists guided Hubtel’s leadership through sessions on how global technology companies build innovation cultures, apply artificial intelligence in financial services and transform data into business value. A highlight of the visit was an engagement with Tom Soderstrom, AWS Executive in Residence and former Chief Technology and Innovation Officer at NASA’s Jet Propulsion Laboratory. Mr Soderstrom shared lessons from his experience leading technology initiatives at NASA, focusing on innovation culture, experimentation and balancing technology investments with risk management.

Hubtel said the discussions reinforced the import…