NewzThe Indonesian Ministry of Micro, Small, and Medium Enterprises (KemenUMKM) has initiated a program to promote coffee beans from the Jayawijaya Regency in Papua as a primary regional commodity. This effort aims to elevate the profile of local agricultural products and strengthen the economic standing of the region's coffee producers.
By designating Jayawijaya coffee as a priority product, the ministry intends to enhance market access and support the development of small-scale enterprises within the area. The initiative is part of a broader government strategy to leverage regional specialties to drive local economic growth and improve the competitiveness of Indonesian coffee in wider markets.
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