Facebook will allow real-time customization of the 'Feed' and 'Reels' algorithm using natural language.

Meta has initiated the deployment of new artificial intelligence tools designed to allow Facebook users to customize their 'Feed' and 'Reels' algorithms in real time. By utilizing natural language processing, the platform enables users to influence the content displayed on their feeds through direct interaction.

This update represents a shift in how users interact with algorithmic curation, moving toward more personalized, user-driven content discovery. The implementation of these AI-based tools is intended to provide greater control over the digital experience on the platform.