Mayberry JABBFA national senior championship finals set for Saturday

KINGSTON, Jamaica—The Mayberry Jamaica Amateur Bodybuilding and Fitness Association (JABBFA) national senior championship returns to the stage this Saturday, August 15, at the Wolmer’s Boys’ Auditorium at National Heroes Circle, Kingston 4, from 7:00 pm to 11:00 pm. Under the theme “Investing in Excellence, Building Champions,” the evening will see Jamaica's top bodybuilding and fitness competitors go head-to-head for national titles, following months of rigorous training and preparation. This weekend’s finals follow the July 30 launch of the championship at the Liguanea Club in New Kingston, where Mayberry Investments Limited (MIL) officially reaffirmed its commitment to local sporting excellence, pledging $1 million in sponsorship.

Desiree Wheeler, Marketing Manager, Mayberry Investments Limited; Allen Beckford, General Manager, Sports Development Foundation (SDF); and Orick Anderson, Treasurer, JABBFA, officially present the $1,000,000 sponsorship cheque during the press launch for the 2026 Mayberry JABBFA National Senior Championship at The Liguanea Club. The high-profile launch gathered key stakeholders across Jamaica’s sports and wellness community. In attendance were representatives from MIL, the Jamaica Olympic Association (JOA), JABBFA, and the Sports Development Foundation (SDF).

A standout feature of the launch was a live category demonstration by select athletes preparing for this weekend’s championship. The exhibition showcased the competitors; fitness, form, and stage poise, offering patrons and members of the media a firsthand preview of the elite physiques and athletic discipline on display this Saturday. MIL has served as the title sponsor of the event since 2022, consistently using its corporate platform to invest in local sport, healthy lifestyles, and national athlete development.

Athlete, and Event Coordinator Malene Carr strikes a side pose during a live category demonstration at the official press launch for the 2026 Mayberry JABBFA National Senior Championship at The Liguanea Club recently. Mayberry emphasised that its ongoing sponsorship of JABBFA is a strategic investment in human potential, noting that the mental fortitude, strict regimens, and early mornings required of bodybuilding and fitness competitors mirror the core values of discipline, perseverance, and excellence that Mayberry holds dear.