NewzMinister of Trade Budi Santoso has officially encouraged Indonesian micro, small, and medium enterprises (MSMEs) to integrate artificial intelligence (AI) into their business operations. The initiative is primarily aimed at enhancing the competitiveness of local products and facilitating the expansion of MSMEs into international export markets.
By leveraging digital technology and AI, the government seeks to modernize the trade sector and improve the global reach of domestic goods. This push reflects a broader strategic effort to equip small-scale businesses with advanced tools necessary to navigate and succeed in the digital-era global economy.
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