A PwC Voice of the Consumer 2026 survey indicates that 53% of Romanian consumers utilize artificial intelligence tools as their primary resource for health and wellness information. This figure represents a notable shift in consumer behavior within the country, as individuals increasingly rely on digital technologies for medical guidance.
When compared to the broader Central and Eastern European region, where the average adoption rate is 47%, Romania shows a higher propensity for integrating AI into personal health management. The data highlights a growing trend in the region toward leveraging automated tools for preliminary health inquiries.
In-depth summary · AI, neutral