NewzEconomic analyst Eisha Maghfiruha Rachbini has urged micro, small, and medium enterprises (MSMEs) specializing in palm oil-based products to expand their reach into the global market. The call emphasizes the potential for these smaller businesses to participate more actively in international trade.
This initiative aims to encourage local producers to move beyond domestic consumption and leverage the global demand for palm oil derivatives. By entering the international arena, these enterprises are expected to enhance their competitiveness and contribute more significantly to the national economy.
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