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The new human-crafted Apple Music brand matters in an AI world

Tech 1 source 1 country 🔦 Under-reported 12m ago

Apple just revealed a new brand identity for Apple Music, with the expected turn to Liquid Glass. I’m not much of a fan of their new design language in general; this is where I admit that I’m still running MacOS Sequoia and have grumpy things to say about rounded corner radii and text legibility. It’s just a trend, it will pass, and at some point I’ll probably cave and upgrade when it starts actually affecting my ability to get work done, or more importantly get security updates.

Once I adjust, I’ll stop noticing it, and life will go on. As such, I wouldn’t normally find an obvious rebrand like this notable, much less feel like I had much to say about it. But then I happened to catch Apple’s behind-the-scenes video in my YouTube recommendations, and I realized I did have thoughts.Read full article Comments

Summary from source
Read the full story at the source Ars Technica · US ↗
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