Montse Escobar, psychologist: “The problem with aura battles is that young people believe their worth depends on the scores of others.”

Psychologist Montse Escobar has identified a growing social trend among Generation Z known as 'aura battles' or 'farming aura.' This practice involves adolescents assigning numerical values to one another as a form of social recognition and play within their peer groups.

Escobar warns that the primary concern regarding this phenomenon is the psychological impact on youth. She argues that these interactions can lead young people to mistakenly equate their personal self-worth with the subjective scores and validation provided by their peers.