NewzAtletico Madrid chief executive stated on Thursday that Argentine forward Julian Alvarez will not be sold to Barcelona amid the Catalan club's transfer pursuit. The club's leadership definitively slammed the door on any potential move to their La Liga rivals, declaring that Alvarez will 'never, ever' join Barcelona.
The strong public stance highlights the fierce competition and player retention strategies between the Spanish clubs as Barcelona reportedly pursues the forward, while Atletico moves quickly to quash speculation regarding his departure.
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