Former president of Asonahores warns about the challenges facing tourism

Enrique de Marchena, former president of the National Association of Hotels and Tourism (Asonahores), has issued a warning regarding the future of the tourism sector in the Dominican Republic. Speaking on the challenges facing the industry, he emphasized the critical need for strategic focus and proactive measures.

Specifically, de Marchena stated that the country must prioritize elevating the quality of its human capital, accelerating digital transformation, strengthening internal mobility, and advancing further development to sustain and improve its tourism infrastructure and competitiveness.