Chris Xu, also known as Xu Yangtian, is the founder of the fast-fashion platform Shein. The company is preparing to launch its initial public offering in Hong Kong within a matter of days, following years of anticipation, fluctuations, and controversies.
The leadership of Shein has historically been characterized by extreme secrecy. Notably, this covert culture is underscored by the fact that the platform's own employees often failed to recognize Xu as their chief executive.
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